Catégorie : Non classé

  • All around us, community-driven environments are thriving. Third spaces, physical or virtual, are in high demand. In 2026, brands that nurture people’s desire to connect and socialize across communities of interest, live experiences, and messaging can gain a significant competitive advantage.

  • Google’s First AI Ad Avoids the Uncanny Valley by Casting a Turkey

    Listen(2 min)AI-generated ads have flooded social media and television in the months since the release of tools like Google’s Veo 3 and OpenAI’s Sora, which can generate high-quality videos from text prompts.Google itself, however, has been notably absent from the list of brands creating campaigns with artificial intelligence—until now. Copyright ©

  • Article sans titre 15544

    https://monocle.com/design/best-branding-visual-language-graphics/?_kx=XZui0YNjDgSW-kp98cLIlzm3tzogZcDFLhg2puYhZpw.WEFNwV

  • American Eagle’s Sydney Sweeney campaign – what really happened with CMO Craig Brommers

  • Review: American Airlines’ New AI Trip Planner Shows Promise but Needs Improvement

    Review: American Airlines’ New AI Trip Planner Shows Promise but Needs Improvement

    ## American Airlines’ New AI Trip Planner: Innovation Meets Growing Pains American Airlines has introduced an AI-powered “destination recommender” designed to

  • Article sans titre 16085

    https://thebrandwaves.substack.com/p/brand-waves-this-week-7b6?utm_source=post-email-title&publication_id=4560480&post_id=175886135&utm_campaign=email-post-title&isFreemail=true&r=7cpi7&triedRedirect=true&utm_medium=email

  • Hollywood is Already Falling Behind on AI Video

    Hollywood is Already Falling Behind on AI Video

    We’re going to keep it brief this week as I’m in the final crunch before Screentime. We’ve added Jimmy Kimmel and Los Angeles Mayor Karen Bass to our lineup. We’ve also announced a killer group of food partners, including Heritage Barbecue, Pine & Crane, Perilla and Wanderlust Creamery. I hope to see you there! Five…

  • Article sans titre 15702

    https://andjelicaaa.substack.com/p/brand-gravity?utm_source=post-email-title&publication_id=18831&post_id=175838064&utm_campaign=email-post-title&isFreemail=true&r=7cpi7&triedRedirect=true&utm_medium=email

  • The future of self-driving cars: Safer, smarter, and everywhere

    Discover the autonomous advantage ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  New from McKinsey & Company   This email contains information about McKinsey’s research, insights, services, or events. By opening our emails or clicking on links, you agree to our use of cookies and web tracking technology. For more information on how we use…

  • The future of self-driving cars: Reinventing the road ahead

    The view to 2040 and beyond ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  New from McKinsey & Company The age of autonomous vehicles (AVs) is no longer a distant vision. Early fleets of AVs on the road today offer a glimpse of what’s to come: harried commutes transformed into productive hours, intersections managed with…