Mindblown: a blog about philosophy.
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From Retail… to Media
The article discusses the evolving landscape of retail media, emphasizing that major players like Amazon and Walmart are succeeding because they operate as media companies. It highlights the importance of integrating retail media as a core business component rather than a secondary focus, pointing out the need for retailers to learn from industry leaders to…
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Launching the 2025 « Seven Challenges For Retail Media » report. | Colin Lewis posted on the topic | LinkedIn
The 2025 edition of « Seven Challenges For Retail Media » was launched at the Retail Media X conference, marking the fourth annual ‘Seven Challenges’ report since 2021. This 64-page publication, crafted through collaboration with various experts and industry stakeholders from countries like the UK, US, and Brazil, presents thought-provoking ideas rather than predictions, covering topics such…
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Streaming’s Mid-Tier Meltdown: The Collapse of ‘Just Okay’ – The Streaming Wars
Streaming services in the mid-tier range are declining as consumers consolidate their subscriptions, opting for fewer but more engaging platforms, with average U.S. households reducing their streaming services from over 11 to 9.9, and monthly spending dropping by nearly $20 year-over-year, as reported by TiVo’s Q4 2024 Video Trends Report. The key issue is not…
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How can traditional British TV survive the US streaming giants?
In a rapidly evolving media landscape, British broadcasting faces significant challenges as traditional TV is set to transition to digital-only services by 2035, raising concerns about the industry’s survival against global streaming giants like Netflix and Amazon. While some industry leaders propose mergers or a unified streaming platform under BBC iPlayer, others argue for the…
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The 2025 State of Marketing AI Report from Marketing AI Institute is now… | Paul Roetzer | 29 comments
The 2025 State of Marketing AI Report by the Marketing AI Institute, based on insights from nearly 1,900 marketers, highlights that 40% of marketers are experimenting with AI, and 74% consider it critically or very important for their marketing success in the upcoming year. Despite AI’s growing significance, barriers like lack of training and rapid…
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The Rise of AI Local News
Twists and turns for a surprisingly well-received experiment in Maine.
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Personal and physical security for founders, operators, and investors – a16z crypto
The article discusses the increasing threat of violent crimes against individuals involved in the cryptocurrency industry and emphasizes the importance of personal security by sharing practical safety tips and principles. Drawing from 35 years of security experience, including time in the U.S. Secret Service, the author highlights foundational principles, everyday habits to enhance personal safety,…
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The week in charts
The article, titled « The Week in Charts, » discusses recent developments in climate technology and macroeconomic scenarios. It provides insights into how these factors impact various sectors, focusing on key trends and data points without specific numerical or location details.
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𝗪𝗵𝗮𝘁 𝗛𝗮𝗽𝗽𝗲𝗻𝘀 𝗪𝗵𝗲𝗻 𝗬𝗼𝘂 𝗧𝘂𝗿𝗻 𝗢𝗻 (𝗼𝗿 𝗢𝗳𝗳)… | Dale W. Harrison | 95 comments
The article discusses the complex dynamics of brand marketing and its impact over time. It explains that brand marketing immediately affects 5% of consumers currently in-market, but the challenge is reaching and maintaining awareness among the remaining 95%, which involves a steady-state equilibrium dependent on various factors like market share, longevity of brand memories, buyer…
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Jaguar Fires Its Ad Agency… After That “Copy Nothing” Trainwreck. Shocking.
Jaguar’s latest ad campaign, created by Accenture Song, failed to resonate with the public due to its lack of connection to the brand’s core values of British luxury and performance, featuring abstract themes and no visual of the cars. As a result, Jaguar is parting ways with the agency and seeking a new one that…
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