Mindblown: a blog about philosophy.
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Seizing the agentic AI advantage
The article highlights the widespread adoption of generative AI (gen AI) among companies, yet many report minimal financial impact, described as the « gen AI paradox. » To address this, companies are encouraged to transition from horizontal AI applications like chatbots to more transformative vertical use cases and AI agents that automate complex workflows, enhance operational agility,…
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A.I. Might Take Your Job. Here Are 22 New Ones It Could Give You.
The article discusses the author’s experiment with using ChatGPT to write an essay on potential future jobs created by AI, highlighting the rapid production of a lively and informative 6,000-word piece. However, it underscores the ethical concerns and professional responsibilities in journalism, emphasizing that while AI can handle many tasks, the human aspects of accountability…
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Amazon chief says AI will mean fewer ‘corporate’ jobs
Amazon CEO Andy Jassy has warned that artificial intelligence could lead to job cuts among white-collar employees in the coming years as the company integrates AI to lower costs, particularly within its logistics network. Facing pressure from investors to maximize AI investments and competition from tech giants like Google and Microsoft, Amazon plans to invest…
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Uncontested: Dazn’s $1bn story reveals why the Club World Cup is really here
The article explores the controversial presence of the FIFA Club World Cup in Miami, scrutinizing the motivations and implications of its existence as a reflection of the broader commercialization of football. It highlights the financial and strategic maneuvers, including Dazn’s $1 billion deal with FIFA and Saudi Arabia’s stake in Dazn, illustrating the influence of…
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In-Scene Media – Rembrand
Rembrand placements serve as a constant element of an effective digital media strategy, enhancing brand recognition and engagement by efficiently utilizing advertising budgets to improve key metrics across the marketing funnel, including awareness, engagement, consideration, intent, and post-exposure impact. For advertising agencies collaborating with brands, further information and case studies demonstrating these benefits are available…
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Advertisers Can Buy Product Placement Ads Through The Trade Desk
Adtech firm The Trade Desk has integrated Rembrand’s AI technology into its Kokai platform, enabling AI-powered product placements in video, audio, and social ads across the internet. This partnership aims to boost The Trade Desk’s innovation by offering faster and more efficient product placements, as it faces increased competition from platforms like Amazon and Viant;…
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Olympic product placement: ‘I can’t just give out 17,000 phones. It needs to return value’
At last year’s Olympic Games in Paris, Samsung leveraged a clever marketing strategy by giving 17,000 athletes and officials special edition gold flip phones, effectively turning them into brand influencers and generating significant exposure for the company at a fraction of the usual cost. This approach exemplifies the « mini-max » marketing principle, focusing on maximum output…
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Sky, ITV and Channel 4 join forces in fightback against big tech’s ad market dominance
Sky, ITV, and Channel 4 are collaborating to create a unified streaming advertising marketplace to counteract the dominance of Google and Meta in the UK’s £45 billion ad market, particularly targeting small and medium-sized businesses that have traditionally advertised on social media platforms due to cost constraints. By adopting a simple « self-serve » model similar to…
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Netflix and TF1 Group Join Forces to Bring TF1 to Netflix Members in France – About Netflix
Netflix members in France will be able to watch TF1 channels and on demand content on Netflix starting in summer 2026.
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9 tips to actually get customers
The article shares key insights and nine actionable tips for startup founders on attracting their next ten customers. Emphasizing the importance of direct sales engagement by CEOs, understanding customer problems, experimenting with marketing channels, learning from both rejections and successes, and considering strategic pricing and market expansion, the article provides guidance on optimizing customer acquisition…
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