Catégorie : Strategy
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13 tech trends to pay attention to
The McKinsey Technology Trends Outlook for 2025 identifies 13 transformative technologies that are expected to shape global business, with particular focus on artificial intelligence as a critical amplifier for other tech trends. The report, authored by Lareina Yee, Michael Chui, Roger Roberts, and Sven Smit, provides insights into use cases and talent dynamics, while offering…
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Want better brainstorming? Try ‘brainsteering.’
In celebration of the 60th anniversary of the *McKinsey Quarterly*, the *McKinsey Classics* newsletter is dedicating a year to featuring seminal articles that were ahead of their time, alongside a special edition focusing on the future of growth. The article highlights the importance of structured brainstorming, or « brainsteering, » as a method to improve idea generation…
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The PE Firm as a Media Company: Why Content Strategy Might Be The Best Sourcing Strategy | Lee McCabe
The article discusses the evolving strategy of private equity (PE) firms, emphasizing the importance of adopting a content strategy to enhance deal sourcing and market presence. Highlighting examples like ParkerGale, TTCP, and TSG Consumer, the article argues that creating valuable content such as deep-dive investment theses, case studies, and using modern channels like podcasts and…
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Nowism – Edition 32
The article discusses the challenges of technological advancement, emphasizing the societal impact of innovations like humanoid robots and the pervasive nature of the internet. It critiques the hype-driven nature of technological discourse, highlighting the need for nuanced perspectives that prioritize genuine utility over sensationalism, while also pointing out the potential pitfalls of outsourcing life activities…
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Are We in a Bubble?
The article discusses the challenge of determining if current markets are in a bubble, given the shift from tangible assets, which previously accounted for 85% of S&P 500 valuations in 1975, to intangible assets, now representing less than 10%. It highlights that today’s market values are largely tied to non-physical elements such as software, social…
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How Customer Obsession is Killing Brand Love
The article discusses the distinction between « customer obsession » and « customer centricity » in modern business practices, arguing that many companies mistake aggressive monetization tactics for genuine customer care. It highlights examples of companies following either extractive or value-creation paths, urging brands to focus on creating meaningful, empathetic relationships with customers that enhance their lives rather than…
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The Eponymous Laws of Tech
The article explores various eponymous laws and principles from the fields of technology, management, and psychology, illustrating their relevance and applications in modern contexts. It highlights key ideas such as Andy and Bill’s Law about technological advancements being consumed by software demands, Bezos’ Two-Pizza Rule for optimal team size, Brooks’ Law on project management inefficiencies,…
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Substack Is Having a Moment—Again. But Time Is Running Out
Terry Moran, a former ABC News journalist, was dismissed after controversial comments about Donald Trump and Stephen Miller, leading him to join Substack, a platform where journalists can independently publish and profit from subscriptions. Despite some success stories like Casey Newton, who transitioned from Substack to Ghost due to revenue share concerns, the platform faces…
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How to work with AI: Getting the most out of Deep Research
In an article by Torsten Walbaum, he discusses the transformative potential and current limitations of AI research agents like ChatGPT Deep Research. While these tools promise efficiency by automating extensive research tasks quickly, they often produce reports with unreliable sources, poor formatting, and require user input to be effective. Walbaum identifies key issues such as…
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DAZN takes the wheel: why FIFA just handed over FIFA+—and what might come next
In June 2025, FIFA announced a partnership with DAZN, tasking the sports streaming service with managing FIFA+ under the rebranded « The Home of Football, » following FIFA’s struggle to expand its streaming platform independently due to high costs and limited reach. DAZN, having invested $1 billion in the Club World Cup, will leverage this agreement to…
