Catégorie : Strategy
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A few years ago, no one knew what SHEIN was unless they were in the target audience despite them selling billions of dollars of goods. Whatnot is that today. They did $8 billion in live ecommerce… | Juozas Kaziukėnas
Whatnot, a live e-commerce platform, generated $8 billion in sales last year, growing over 100% and capturing more than 50% of the US market, primarily through collectibles and fashion items. Despite being perceived as offering low-quality content, Whatnot has become one of the most downloaded shopping apps in the US, with users spending an average…
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9 years ago, just five weeks into this administration’s first one, I wrote a piece for Time titled “It’s Time for Every Brand to Pick a Side.” 9 years later, just one year into this second one… | Seth Matlins | 75 comments
The author reflects on a piece written nine years ago encouraging brands to take a stand on values, stating that the call is even more urgent today amid what they describe as a moral crisis. They express fear and sadness over changes in American democracy and urge non-elected leaders, including brands, to act against normalized…
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Scaling long-running autonomous coding · Cursor
The article discusses an experiment with running autonomous coding agents for several weeks to explore the limits and coordination of multi-agent systems on complex projects typically requiring human teams months to complete. They implemented a pipeline system with « planners » and « workers » to effectively manage tasks, resulting in significant outputs like building a web browser from…
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Designing a Brand Identity: My Process Revealed | Gurjinder Singh 🦁 posted on the topic | LinkedIn
The article discusses the common misconception among clients that branding is merely about creating a logo or graphic, when it is actually a more complex system involving vision, values, consistency, and strategy. The author emphasizes the importance of designers educating clients about the true scope of branding and fostering a collaborative relationship where both parties…
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Quiet Luxury Rankings: Top 10 Brands by Consumer Sentiment and Press Coverage | Malte Karstan posted on the topic | LinkedIn
The article compares two Italian luxury outerwear brands, Herno and Moncler, highlighting their distinct philosophies and strategies in the luxury market. Herno is characterized by restraint, technical mastery, and quiet innovation, appealing to those who value material intelligence and precision, while Moncler focuses on boldness, visibility, and cultural impact through storytelling and collaborations. Both brands…
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Claude Code for Everything: Finally, that Personal Assistant You’ve Always Wanted
The article is the first in a series about « Claude Code for Everything, » a tool designed to automate tedious tasks without requiring coding skills, thereby enhancing productivity in both work and personal life. It outlines the initial setup process for Claude Code, recommending the use of an Integrated Development Environment (IDE) like Cursor, and highlights…
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4As Look Ahead 2026
Agencies are navigating a rapidly evolving landscape by embracing technology and creativity, becoming tech-enabled strategic partners that integrate AI to enhance human imagination while focusing on data-informed creativity and consultative problem-solving. As they sharpen their specialties and build flexible ecosystems, agencies are also adapting to changing talent dynamics by redefining roles, forming new team configurations,…
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Rufus Drives 3.5x Higher Conversion on Black Friday | Ian Simpson posted on the topic | LinkedIn
At the National Retail Federation « Big Show, » Google CEO Sundar Pichai and incoming Walmart CEO John Furner announced a partnership that introduces a new AI-driven philosophy for e-commerce, shifting from traditional models to agentic commerce, where AI agents like Google’s Gemini in AI Mode manage the entire shopping journey, from discovery to checkout, using the…
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Fish Food 674: Re-imagining the corporation in the age of AI
The article discusses the evolving corporate landscape, emphasizing the transformation led by AI and innovative organizational structures. It highlights Bill Anderson’s overhaul of Bayer, reducing hierarchical layers to enhance agility and decision-making, while promoting decentralized decision-making and adaptive planning cycles. The future of work, as described, involves AI not as a substitute but as an…
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Beautiful hotel maps
The latest edition of « Hotel Nuggets, » a newsletter for hoteliers, features three main topics: creating beautiful hotel maps quickly with Nano Banana, a tool from Gemini that simplifies the process for free; observations from Guangzhou, China, where a hotel displays a screen showing breakfast crowd levels, exemplifying the country’s effective use of simplified data visualization;…
