How tariffs are reshaping global business

Tariffs and trade controls are reshaping the global business landscape, introducing new complexities to cost structures, demand patterns, and competitive positioning. In our first featured article, McKinsey’s Cindy Levy, Mihir Mysore, Shubham Singhal, and Varun Marya advocate for establishing a geopolitical nerve center—a centralized hub to monitor trade developments, coordinate cross-functional responses, and guide strategic decision-making across multiple time horizons. Our second featured article delves into the broader economic implications of these trade measures, offering insights into how businesses can assess their positioning and adapt to the changing global trade environment. Other highlights in this month’s issue include the following topics:

— Edited by Eleni Kostopoulos, managing editor, New York

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