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Mindblown: a blog about philosophy.

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  • The CEO of the World’s Largest Advertising Company Says These ‘Fearsome 7’ Tech Firms Are Upending Media

    Shares in WPP, the world’s largest advertising group, are plunging after the company announced a 0.9% drop in net sales for 2017, which founder and CEO Martin Sorrell described as “not a pretty year.”WPP (WPPGF), which owns ad firms such as Ogilvy & Mather and Young & Rubicam, as well as various public relations and…

  • Squarespace Salutes What Makes Us Unique, Even If We’re Not, in Striking New Ads

    .article-native-ad { border-bottom: 1px solid #ddd; margin: 0 45px; padding-bottom: 20px; margin-bottom: 20px; } .article-native-ad svg { color: #ddd; font-size: 34px; margin-top: 10px; } .article-native-ad p { line-height:1.5; padding:0!important; padding-left: 10px!important; } .article-native-ad strong { font-weight:500; color:rgb(46,179,178); } Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful…

  • Ikea Renamed Products After Frequently Googled Problems That Those Products Solve

    .article-native-ad { border-bottom: 1px solid #ddd; margin: 0 45px; padding-bottom: 20px; margin-bottom: 20px; } .article-native-ad svg { color: #ddd; font-size: 34px; margin-top: 10px; } .article-native-ad p { line-height:1.5; padding:0!important; padding-left: 10px!important; } .article-native-ad strong { font-weight:500; color:rgb(46,179,178); } Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful…

  • This investment bank presentation breaks down the complicated digital ad industry in 2016

    Advertising This investment bank presentation breaks down the complicated digital ad industry in 2016 Hannah Roberts 2016-12-01T11:39:11Z Share icon An curved arrow pointing right. Share Facebook Icon The letter F. Facebook Email icon An envelope. It indicates the ability to send an email. Email Twitter icon A stylized bird with an open mouth, tweeting. Twitter…

  • Spotify says: ‘Thanks 2016, it’s been weird,’ in its largest ad campaign yet

    Advertising Spotify says: ‘Thanks 2016, it’s been weird,’ in its largest ad campaign yet Hannah Roberts 2016-11-29T10:42:43Z Share icon An curved arrow pointing right. Share Facebook Icon The letter F. Facebook Email icon An envelope. It indicates the ability to send an email. Email Twitter icon A stylized bird with an open mouth, tweeting. Twitter…

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