Mindblown: a blog about philosophy.
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The week in charts
The article titled « The Week in Charts » appears to discuss global energy needs and green commodities. Unfortunately, the provided text does not contain any specific opinions, facts, dates, locations, numbers, statistical information, or other factual data that can be extracted to create a summary. The text mostly consists of HTML and CSS code, likely for…
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Walgreens’ Media Chief Calls TikTok Virality ‘All a Lie’
James Lerner, Walgreens’ senior director of media strategy & planning, expressed skepticism about the authenticity of viral content on TikTok at Mediaweek in New York. He revealed that TikTok’s Smart+ AI media buying tool has a « back door » to increase traffic and engagement for ads not meeting performance goals, raising concerns about transparency. Walgreens clarified…
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What does retail media need to do next?
Retail media, a sector that leverages first-party data to target consumers during critical buying moments, is facing challenges in scaling, measurement, and integrating omnichannel strategies as it grows. Experts suggest focusing on expanding off-site inventory, standardizing measurement, embracing programmatic demand, integrating with Connected TV, and providing transparent, cross-platform performance data to compete effectively with walled…
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Hotel Nuggets: Marketing edition
The article provides hoteliers with hospitality tips, including renting dual monitor kits from Omni Austin and Outpost for $25 a day and reassessing marketing budgets, as industries typically invest 7.7% of revenue in marketing compared to hospitality’s 2.5%. It also emphasizes the importance of focusing on the 20% effort that yields 80% of results, as…
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Inside Ridley Scott’s Producing Empire: “Tell Me the Film in Two Sentences”
Ridley Scott, the British director known for « Blade Runner » and « Alien, » expects movie pitches to be concise, reflecting his busy schedule and belief in the importance of a film’s core concept. His production company, Scott Free, founded in 1995 and rooted in his brother Tony’s original company name, has seen success with « Alien: Romulus » ($350…
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Quincy Jones on the Secret Michael Jackson and the Problem With Modern Pop
The interview, originally published on February 7, 2018, is being republished following Quincy Jones’s death at 91. Jones shared candid opinions on various topics, including working with Michael Jackson, his views on racism, the Clintons, and his experience in the music industry, revealing insights on the Beatles, U2, and the impact of fame on artists.…
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Creating a place all-star employees want to work
The article discusses how to retain high-performing employees by debunking the myth that they want autonomy above all else, and instead emphasizes the importance of structure, quick decision-making, and surrounding A players with other A players. The author, Nick Huber, shares insights from conversations with high-performing friends and personal experiences, suggesting that clear expectations, accountability,…
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Aviation value chain: Strong recovery brings profitability into view
The article announces new insights from McKinsey & Company regarding the aviation value chain and its strong recovery, which is expected to bring profitability into view. An image with a link to the McKinsey website accompanies the text, inviting readers to explore the topic further.
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Fwd: With AI, the Future of Augmented Reality is in Your Ears
Dennis Crowley, a pioneer at the confluence of emerging technologies and human interaction, created Dodgeball and Foursquare, which both transformed how we connect and share location-based experiences. Dodgeball, inspired by Harry Potter’s Marauder’s Map and started when Crowley was 25, was acquired by Google in 2005 and shut down in 2009, leading Crowley to launch…
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Fwd: With AI, the Future of Augmented Reality is in Your Ears
Dennis Crowley, at 25, created Dodgeball, inspired by the Marauder’s Map from Harry Potter, and later launched Foursquare when the iPhone emerged, capitalizing on GPS, apps, and social networks. Google acquired Dodgeball in 2005 and shut it down in 2009; Foursquare’s core functionality was largely adopted by Facebook. After stepping down as CEO of Foursquare,…
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