Catégorie : Strategy
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Would you book it?
A room, without knowing where you’re going.I read over 100 articles per week so you don’t have too. Here are the 5 non hospitality news the industry should learn from: Thanks for reading La sauce! Subscribe for free to receive new posts and support my work.Blind box To anyone who’s shelled out four figures for…
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Nurturing Life’s Most Important Moments at the Raffles Singapore
The Raffles Singapore is hallowed ground for the hospitality industry. A pilgrimage to there should be on everyone’s bucket list, but with such a storied past this can create an almost impassable bar for guest expectations. Yet from our latest visit, exceeding expectations is nevertheless the outcome for every guest, and therein lies a world…
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Is your resource allocation strategy stuck in neutral?
Upend your inertia Share this email Brought to you by Alex Panas, global leader of industries, & Axel Karlsson, global leader of functional practices and growth platforms —Alex and Axel To celebrate the 60th birthday of McKinsey Quarterly, the McKinsey Classics newsletter is dedicating a full year…
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Meatballs
The future of loyalty is in the group chat not in the comment. Meatballs! That’s what Sarah Snook, the actress playing Shiv Roy in Succession, commented under an Instagram post. What could look like a private joke, a safe word, or Drake trying to diss Kendrick Lamar, actually has a simpler explanation: by commenting a…
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Monetizing Meals: Advertising Ecosystems at Instacart, Uber Eats, and DoorDash
Today Instacart and Pinterest announced a new partnership aimed at enabling high-intent advertising and creating a closed-loop measurement where Pinterest ads can be tied to actual product sales across the Instacart Marketplace. Pinterest users browsing dinner recipes will be able to see sponsored ingredient lists and tap to fill the cart and get it delivered.I…
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Fish Food: Episode 648 – Gigantomania and why big projects go wrong
Why big stuff goes wrong, technology and more free time, cognitive debt, the state of strategy, and think-prompt-think This week’s provocation: Think slow, act fast This weeks news about the further delays and overspend costs associated with the UK’s HS2 high-speed rail project had a distinct air of inevitability about it. Government infrastructure initiatives and…
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The Demise of Single-State Brands Part 4
For Brands To Become More Valuable They Need To Become More UsefulIn 2016, strange things started happening at the Bermuda Aquarium. Every morning, staff would come in to find exhibit lids mysteriously opened, empty shells, and the leftovers of other « guests » scattered over the floor— the remains of what could only be called aquatic mischief.…
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I run an SEO company. | Shiyam Sunder
I run an SEO company. And we just changed how we measure success for our clients. We stopped celebrating ranking improvements. Started tracking something else entirely. Traditional SEO is becoming table stakes. The real game is happening somewhere else. Last week, We audited where our clients’ target customers are actually getting their answers. The results…
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CEO to a new VP of Marketing: We expect you to generate marketing-sourced revenue and leads. | Andrei Zinkevich
CEO to a new VP of Marketing: We expect you to generate marketing-sourced revenue and leads. Product: $150k+ deal size, 12-16 month sales cycle. 6 months later: « You’re laid off. We don’t see enough marketing-sourced leads and revenue ». Earlier this year I chatted with several VPs marketing who were hired to build marketing from scratch…
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Behind the Code: The Dark Side of AI
Artificial intelligence has already reshaped hospitality operations—from revenue management to guest messaging—but at HITEC 2025, Carl Winston, Founding Director of the Payne School at San Diego State University, took the stage to explore what we’re losing in the race to innovate. In a session titled The Dark Sides of AI in Hospitality Applications, Winston didn’t…