Catégorie : Strategy
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Creating a Culture of Welcome: How We Engaged Employees to Delight Guests – Edward Mady
Josiah: One of the things I’ve been fascinated to explore on this show is what it takes to welcome people well, because the first moments of interacting with a guest often set the tone for the rest of their time with you. But as a hospitality leader, you need to think about more than just…
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The Demographic Flip | Philippa Wagner
The Demographic Flip The demographic flip is here.(If you have been at any of the events I have spoken at recently you know its a big topic of mine!) In 2024, for the first time globally, people over 65 outnumbered those under 15. And according to the World Health Organisation this number will double in…
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Lot’s of Tripadvisor rumours flying around today. | Christian Watts
Lot’s of Tripadvisor rumours flying around today. Shares are up a lot. A few points – maybe not particularly related: 1. I created a 23 page strategic plan for Tripadvisor on Gemini. It was a 1-shot (2 sentence) prompt. It’s excellent. Not saying it nailed a plan, but it’s probably as good as a team…
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A luxury hotel group just paid McKinsey $200K for a members club strategy. | Paul Stanton
A luxury hotel group just paid McKinsey $200K for a members club strategy. Their recommendation? Dead wrong. Here’s the framework they should have used: 1/ Hotels with Full-Service Clubs (e.g., Aman NYC) • Layering exclusivity onto existing five-star operations • Members get priority reservations, private dining, hotel amenities (fitness/wellness access, etc) • Revenue model: Ancillary…
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The Future of Revenue Management Is Strategic Leadership – LodgIQ
By Vincent Ramelli, CEO – LodgIQ For years, I have seen revenue management occupying a yet critical but narrowly defined space in the hotel ecosystem. It has traditionally been a role grounded in numbers: monitoring pace, adjusting rates, watching competitor pricing, and updating spreadsheets. This work, though essential, has long kept talented revenue professionals locked…
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The Future of Revenue Management Is Strategic Leadership – LodgIQ
By Vincent Ramelli, CEO – LodgIQ For years, I have seen revenue management occupying a yet critical but narrowly defined space in the hotel ecosystem. It has traditionally been a role grounded in numbers: monitoring pace, adjusting rates, watching competitor pricing, and updating spreadsheets. This work, though essential, has long kept talented revenue professionals locked…
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The extent of traveler frustration with booking air travel? | Iñaki Uriz Millan
The extent of traveler frustration with booking air travel? Honestly, mind-blowing. And I’m not just talking about the mental stress travelers experience when researching flights and comparing prices. I’m talking about time. Wasted time. Here are 5 stats that paint the picture: 1️⃣ According to Expedia Group, the average traveler spends 128 minutes, so more…
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Save the planet, get a free Toblerone
#4 Cater for the health-conscious traveller, make $$ 🤑 Hotels have had a while to figure this out… guests don’t need another bottle of check-in prosecco, they need a gym that doesn’t look like a forgotten storage room. Luxury brands will drop millions on marble, but god forbid they spring for a proper barbell. Levelsio’s viral tweet hit…
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𝗖𝗮𝗻𝗻𝗲𝘀 𝟮𝟬𝟮𝟱 – 𝟱 𝘁𝗮𝗸𝗲𝗮𝘄𝗮𝘆𝘀 | Sean Summers
𝗖𝗮𝗻𝗻𝗲𝘀 𝟮𝟬𝟮𝟱 – 𝟱 𝘁𝗮𝗸𝗲𝗮𝘄𝗮𝘆𝘀 After a barrage of self-congratulatory messages in LK (including mine 😜) I tried to reflect about my learnings this year. I hope that someone finds them useful. 𝟭) 𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗶𝘁𝘆 𝗘𝗻𝗱𝘂𝗿𝗲𝘀 𝗔𝗺𝗶𝗱 𝗖𝗵𝗮𝗻𝗴𝗲: I’m more excited than ever about the prospects of the creative industry. The old debate of Creativity vs.…
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10 brutal truths Sir Martin Sorrell dropped at MAD//FEST that EVERY marketer needs to hear: | Nick Wells
10 brutal truths Sir Martin Sorrell dropped at MAD//FEST that EVERY marketer needs to hear: 1. AI is reshaping the creative process GenAI is drastically reducing the time and cost of ad production. What once took 12 weeks and £1m can now be done in 3 days for £100k. S4 Capital Group/Monks used tools like…