Catégorie : Strategy
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Hilton, Wyndham smell the rose-tinted spectacles
In this growing world of AI companions, you can tailor your friends. Now yes, it might not be amazing for your mental health to have friends who tell you what you want to hear all the time. And yes, it’s no good for your grip on reality to have the world carved into the Hallowe’en…
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13 tech trends to pay attention to
Plus, a CEO playbook for developing next-gen leaders Share this email Which frontier technologies will shape global business in 2025? The latest McKinsey Technology Trends Outlook explores 13 transformative tech trends poised to redefine industries in the year ahead. McKinsey’s Lareina Yee, Michael Chui, Roger Roberts, and…
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Most spas don’t make money. | Oliver Corrin
Most spas don’t make money. The best ones are redefining wellness, and the bottom line There was a time when spas were a sideshow. Tucked in the basement. Tacked onto the brochure. On the 7th website tab. A generic massage menu and a steam room with a musty smell. But the guest has changed. Today’s…
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ChatGPT Booked My Hotel While I Made My Coffee
Earlier this morning, a hotel reservation was made under my name. But to be accurate, I didn’t make it. It was executed on my behalf by the recently launched ChatGPT agent, an autonomous AI system capable of parsing ambiguous input, retaining contextual preferences, scanning through massive datasets in real time, and translating a loosely expressed…
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Superintelligence and the Human Future: My Reflection as CEO of Influence Society
Yesterday, Mark Zuckerberg shared a bold vision on Meta’s ambition to create “personal superintelligence”—AI that intimately understands our individual goals, preferences, and daily routines, helping us grow, connect, and create with unprecedented personalization. This shift represents a critical evolution: AI is stepping decisively out of science fiction into our everyday lives. Unlike other industry leaders…
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HOSPITALITY. The Product the Guest Doesn’t Pay For.
In a world increasingly driven by transactions and tangible assets, there’s a profound truth at the core of our vibrant travel and hospitality industry that has been championed for over three decades. “Hospitality is the product the guest doesn’t pay for.” This phrase, for me, distills the very essence of what separates this sector from…
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HOSPITALITY. The Product the Guest Doesn’t Pay For.
In a world increasingly driven by transactions and tangible assets, there’s a profound truth at the core of our vibrant travel and hospitality industry that has been championed for over three decades. « Hospitality is the product the guest doesn’t pay for. » This phrase, for me, distills the very essence of what separates this sector from…
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I just witnessed the future of travel booking – and it’s both fascinating and terrifying for traditional platforms. | David Ciccarelli
I just witnessed the future of travel booking – and it’s both fascinating and terrifying for traditional platforms. Last week, I decided to stress-test ChatGPT’s Agent Mode with a real-world challenge: finding and booking a romantic lake house getaway in Muskoka, Ontario for Labor Day weekend. What happened next changed my entire perspective on how…
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Hidden in plain sight: How hotels can monetize non-room spaces and amenities
Pre-COVID vs. post-COVID continues to be a key industry comparison. While a prior generation focused on the impact of 9/11, another industry black swan event imprinted on our industry’s psyche, today’s operators measure results against 2019, the pre-COVID high-water mark. The good news is that 23 of the top 25 U.S. markets have surpassed their…
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Influence Society Releases Q3 Edition of Societies – The Industry-Leading Quarterly Tracking Hospitality Trends
Latest Edition Explores Groundbreaking Trends, Including Lego’s Design Campus and Hermès’ Immersive Artistry PARIS, France, 29 July 2025 — Influence Society announces the publication of Societies Quarterly for Q3 2025, its essential guide spotlighting the trends, inspirations, and innovations shaping the hospitality sector from July through September 2025. This report is designed for hospitality brands…