Catégorie : Research

  • Business travel industry’s optimistic plans for 2025

    The business travel industry celebrates a year of exceeded expectations, paving the way for growth and strategic investments in 2025 Dec 4, 2024 A recent Global Business Travel Association (GBTA) poll reveals that 86% of global business travel buyers and suppliers believe business travel met or exceeded expectations in 2024. Key takeaways Optimism for the…

  • Marketing, demand and digital change: How can hotels adapt?

    How can hotels use digital tools and emerging trends to stay competitive and drive bookings? Dec 4, 2024 Digital marketing is evolving at an extraordinary pace, leaving many hotels struggling to keep up. As the need for a strong direct booking strategy becomes more critical, catching up and building momentum can feel like an overwhelming…

  • Hospitality trends 2025

    The EHL Insights Report: Hospitality Outlook 2025 takes an expert look at five key trends shaping the future of the hospitality industry Dec 3, 2024 Drawing on in-depth research, the expertise of EHL faculty, and insights from the school’s extensive network of industry leaders, it provides a well-informed perspective on the future direction of the…

  • Drive your hotel’s success with a dynamic pricing intelligence

    Rate intelligence is increasingly important for today’s hoteliers to compete in a busy marketplace Dec 3, 2024 When it comes to pricing intelligence, data is the driving force. With a platform like SiteMinder, you not only have access to a wealth of data, but also the tools to seamlessly unify it, generate actionable reports, and…

  • Thanksgiving 2024 travel reached new heights

    The Thanksgiving holiday saw a record surge in travel, with airlines and airports handling unprecedented volumes of passengers and flights Dec 3, 2024 According to the Federal Aviation Administration (FAA), a record 232,000 flights were scheduled for the Thanksgiving weekend, November 24-28. More than 12 million travelers passed through TSA checkpoints, an increase of more…

  • CX Trends 2025 | Surge ahead with human-centric AI

    Today more than ever, consumers are expecting AI-powered interactions in every facet of their experience. With over 10,000 consumers and business respondents surveyed from 22 countries, Zendesk is spelling out the five trends on top of leaders’ minds so you can be ready for what’s next in CX.

  • Google predicts 2025 growth of luxury travelers

    Consumers are looking for the best possible experience within their budget, prioritizing vacations that offer a sense of luxury and indulgence Dec 2, 2024 Recent Google UK search data shows that city breaks and beach vacations are the most sought-after types of holidays over the next six months, with many travelers seeking indulgent luxury experiences.…

  • Survey reveals gaps in corporate travel policies

    Many business travelers and decision-makers remain unclear about their company’s travel policies, according to a new Booking.com for Business survey Dec 2, 2024 The study, which surveyed more than 600 U.S. business travelers and decision makers, examines travel policy awareness, expense reporting challenges and tools used to manage travel effectively. Key takeaways While 76% of…

  • How to drive hotel website conversion

    Understanding data is one thing, but taking action on it is what leads to real success Dec 2, 2024 In today’s competitive landscape, optimizing the guest experience from the first click on the website to the final checkout is more important than ever. Juanjo Rodriguez, founder of The Hotels Network, has been at the forefront…

  • The week in charts

    The Week in Charts America’s small businesses, digital transformations, and more ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌