Catégorie : Research
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Genie 3: A new frontier for world models
Acknowledgments Genie 3 was made possible due to key research and engineering contributions from Phil Ball, Jakob Bauer, Frank Belletti, Bethanie Brownfield, Ariel Ephrat, Shlomi Fruchter, Agrim Gupta, Kristian Holsheimer, Aleks Holynski, Jiri Hron, Christos Kaplanis, Marjorie Limont, Matt McGill, Yanko Oliveira, Jack Parker-Holder, Frank Perbet, Guy Scully, Jeremy Shar, Stephen Spencer, Omer Tov, Ruben…
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Uncovering Meta’s Full Advertising Impact | Fospha
A study of 6 brands who graduated from Last Click to Fospha’s incremental full-funnel measurement. This study explores:Why this research mattersLast Click is still common because it’s simple and familiar—the data is easy to organize and easy to explain to a colleague. However, as customer journeys grow more complex and data signals decline, there is…
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Update: The case for European Travel and Mobility Tech – TNMT
“The United States innovates while Europe regulates (and China replicates).” That’s the kind of narrative we’ve been hearing a lot lately, especially from across the Atlantic. A narrative that paints Europe as a continent of red tape, not rocket ships. One that suggests we’re better at reinventing bottle caps than building breakout tech companies. Case…
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Uproar over US job erosion as Miami hotel uses remote receptionist — ‘from India?’ – CNBC TV18
A Miami hotel has landed in hot water after a viral video showed a virtual check-in experience that’s cased a stir all over internet. At the centre of the uproar: A La Quinta by Wyndham guest being greeted not by a local front desk clerk, but by a remote employee, allegedly based in India.Originally posted…
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Travel is shifting from « where to go » to « what to do there. » | Bobby Demri | 16 comments
Travel is shifting from « where to go » to « what to do there. » The global experiences market is projected to top $3.1T in 2025. But only $1.3T comes from tourist spend—and just 25% of that is structured and paid. Most of the category remains offline, unbooked, or unmonetized. The mismatch isn’t demand—it’s infrastructure. 60% of global…
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What if most of your Meta results would’ve happened anyway? | Peter Buckley posted on the topic | LinkedIn
What if most of your Meta results would’ve happened anyway? Sounds uncomfortable. But it’s the right question. Because every serious marketer eventually asks: 👉 What is Meta actually driving? 👉 How many of these sales would’ve happened anyway? Just because someone clicked or viewed an ad then bought doesn’t mean the ad caused the sale.…
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Vacation rentals outpace hotels, but a growing divide is reshaping the US market
Key Data’s Q2 2025 Index reveals clear regional winners, growing volatility, and the emergence of a more mature, and more demanding, short-term rental landscape Santa Rosa Beach, Fla., 7 August 2025 — The US vacation rental market isn’t just holding its ground; it’s pulling ahead. While much of the travel sector contended with shorter booking windows, inflationary…
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Diamonds Are Forever… No More!
How a century-old empire started crumbling Sean Connery and Jill St. John in “Diamonds are Forever” In the 1971 cult classic “Diamonds Are Forever”, James Bond infiltrated a sprawling diamond smuggling operation, uncovering a plot to corner the world’s diamond market through an elaborate space laser. The film’s villain, Ernst Stavro Blofeld, understood what Cecil…
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The new shape of American travel in 2025
AI, social media, and experience-first choices are reshaping how trips are planned and booked, according to new Skift research Aug 5, 2025 Americans are traveling more than they have in years, but how they plan, book, and experience trips is evolving. Skift Research’s U.S. Traveler Trends 2025 report shows a growing shift toward AI-driven planning,…
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