Catégorie : Hotel & Hospitality
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Marriott Unveils Direct Day-Use Room Bookings in London, Sidestepping OTAs
On July 1, 2026, Marriott introduced day-use rooms at five London hotels, including County Hall and Kensington, which can be booked directly via Marriott.com using promo code ZDY for afternoon stays without overnight accommodations. By not listing these rooms on Booking.com or Expedia and requiring direct bookings, Marriott aims to retain all revenue and avoid…
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Exploring Emerging Travel Trends: Cannes Lions 2026 Highlights Marriott’s Luxury Wellness Expansion and AI Innovations
The Cannes Lions International Festival of Creativity featured discussions on the travel industry, focusing on Marriott International’s expansion into luxury wellness and the introduction of Ask Bonvoy, an AI-powered search tool enhancing traveler experiences. Held in Cannes, the event, attended by Brian Sozzi from Yahoo Finance, emphasized the importance of food and beverage in travel,…
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Accor et H World Group étendent leur alliance à la distribution directe et à la fidélité
Accor et H World Group franchissent une nouvelle étape dans leur partenariat stratégique, lancé en 2014 avec l’accord de Master Franchise qui avait ouvert la Chine au groupe français. Cette fois, c’est le terrain de la distribution directe et des programmes de fidélité qui est visé, avec un déploiement progressif tout au long de 2026…
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Canary Technologies and Ulyses PMS Join Forces to Revolutionize Spanish Hospitality with AI-Powered Solutions
Canary Technologies has partnered with Ulyses PMS by Septeo to enhance AI-powered guest engagement in Spanish hotels, aiming to streamline operations and automate workflows. This collaboration reflects Spain’s hospitality market’s investment in AI to improve efficiency and guest experiences, with leaders SJ Sawhney and Francisco Ors highlighting the integration of AI and cloud-based technology as…
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Addressing Data Fragmentation: The Urgent Need for Integrated Technology in Modern Hotels
The fragmented technology landscape in modern hotels, characterized by complex systems such as PMS (Property Management Systems) and POS (Point of Sale) systems, leads to inefficiencies due to data integration challenges. Effective data governance and secure integration are essential to transform hotel data management into a strategic business capability, as disconnected systems can result in…
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Airbnb vs. Direct Bookings: Weighing Costs, Control, and Customer Relationships for Hosts
Hosts on Airbnb pay between 3% to 15% per booking for platform and traffic costs, sacrificing direct access to guest relationships and customer data, which Airbnb retains for potential future bookings. By contrast, direct bookings incur around 3% in credit card fees, allowing hosts to maintain guest information and save on future finder’s fees, thus…
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The Evolution of Hotel Marketing: Embracing AI in the Booking Journey
For the past two decades, hotel marketing strategies have focused on enhancing visibility by achieving high rankings on search engines like Google and online travel agencies (OTAs), as well as cultivating strong customer reviews. This approach aims to secure the first-page presence in search results, thereby increasing the likelihood of potential guests discovering and booking…
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Tokyu Hotels Joins Forces with Global Sustainable Tourism Council to Advance Sustainable Practices Worldwide
Tokyu Hotels and Resorts signed a memorandum of understanding with the Global Sustainable Tourism Council to implement international sustainability standards, focusing on improving environmental, social, cultural, and economic sustainability across their operations. The partnership, endorsed by Tokyu Hotels’ president Takashi Takei and GSTC’s CEO Randy Durband, includes training seminars and workshops for employees and suppliers…
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PHAL Partners with Prestigious Luxury Hotel Brand and Advances AI Integration with Top 10 Hotel Group
PHAL, an advisory firm focused on integrating agentic AI into the hospitality industry, has signed a Letter of Intent with a renowned luxury hotel brand shortly after introducing its first Top 10 mandate. A leading hotel group has also progressed to the proof of concept phase with PHAL OS, while the firm offers 12-month retainer…
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Gérard Brémond, l’un des 4 Cavaliers pionniers de l’hospitalité nous a quitté
Le fondateur du groupe Pierre&Vacances-Center Parcs est décédé à l’âge de 88 ans. Il faisait partie du cercle restreint des inventeurs de concepts de l’hospitalité française, ayant rayonné ensuite dans le monde, à l’instar de Gilbert Trigano, Gérard Pélisson et Paul Dubrule, le dernier cavalier encore bien installé sur sa monture.