Increase guest engagement with advanced marketing technology

Turning guests into loyal advocates requires more than impeccable service – it requires harnessing the power of modern marketing technology

Dec 11, 2024

By leveraging data-driven insights and delivering personalized experiences through effective omnichannel communications, hotels can increase guest satisfaction, drive growth and inspire loyalty.

Key takeaways

• A unified tech stack matters: Integrate CRM, loyalty, and feedback tools to improve guest experience and personalization;
• Multichannel engagement is key: Engage guests across social media, email, and apps for a seamless experience;
• Experimentation improves strategy: Test marketing, pricing, and loyalty approaches to improve guest engagement;
• Technology and guest focus: Combine modern technology with personalization to stay competitive and increase guest satisfaction.

Get the full story at Shiji