Jour : 13 janvier 2026
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The 6 building blocks of the AI-driven direct distribution ecosystem
En español, en français, em português. Artificial intelligence is no longer a futuristic promise. It has become an operational reality that is already reshaping hotel distribution. Yet, despite the growing excitement around AI, most hotels still face the same fundamental question: how can AI be turned into a real, sustainable competitive advantage aligned with the…
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Everything You Wanted to Know about Google’s New Universal Commerce Protocol (UCP)
A Practical Guide To Get You Up and RunningYesterday was a big day for Agentic Commerce.Sundar Pichai, Google’s CEO, came in person to the NRF conference in New York City to present the Universal Commerce Protocol (UCP), launched by Google together with a broad set of partners.This is effectively Google’s answer to OpenAI Instant Checkout…
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Podcast Notes /// How to Think Like a World-Class Marketer | Rory Sutherland | The Knowledge Project
When considering why someone might spend €30,000 on a purse, it’s important to understand the concept of Veblen goods. These are items whose value depends on being perceived as expensive. Some products, like the Hermès Kelly bag, are so exclusive that they can be resold for more than the purchase price because the brand will…
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Welcome to the Beautiful Destinations 2026 State of Social Media in Travel Report! It’s an insight into the rapidly changing world of social media & content in the travel industry, designed to help… | Jeremy Jauncey | 17 comments
Welcome to the Beautiful Destinations 2026 State of Social Media in Travel Report! It’s an insight into the rapidly changing world of social media & content in the travel industry, designed to help travel marketers better understand the opportunities ahead of them this year. It’s based on proprietary insights from our tens of millions of…
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My Base Presentation Deck – January 2026
The Next Disruption of Media—and What to Do About It Last year, I did 34 speaking engagements. These organizations were all different (most are shown below), but they brought me in for similar reasons: To get an objective outside perspective from someone who knows firsthand what it’s like to operate inside a large media company.…
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5 AI Predictions For The New Year
David Jones, Founder & CEO of Brandtech, spoke here with me more than six years ago in a predictive mode that forecast all of today’s talk about AI and agentic advertising. He described how Artificial Intelligence (AI) would be irretrievably reshaping the future of marketing and advertising. At that time, well before most others were…
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Rory Sutherland: Our favorite marketing tools can be dangerous in the wrong hands
Comparison charts help us make choices – but it isn’t always the correct choice, warns Rory Sutherland.For the most part, marketers are not qualified to comment on possible miscarriages of justice in the trial of Lucy Letby. Few of us have any qualifications in neonatology, and I doubt many of us have read the transcript…
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Gen Z Luxury Spending Shifts to TikTok | Gennaro Cuofano posted on the topic | LinkedIn
Livestream e-commerce: Cracking the code for luxury retail. The luxury market is shifting. Global sales peaked at $432B in 2023 but slipped to $419B in 2025. Customers fell from 400M post-Covid to 335–345M in 2025. 📊 Online shopping plateaued at 20%, while monobrand stores grew to 37%. 👩🎤 Gen Z wants relevance and authenticity over…
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Skift recently referenced a new mojo to be seen with Expedia in 2025 – and my industry radar was telling me the same. So, I decided to have a closer look especially on how Expedia is doing versus… | Vineeth Purushothaman
Skift recently referenced a new mojo to be seen with Expedia in 2025 – and my industry radar was telling me the same. So, I decided to have a closer look especially on how Expedia is doing versus their “favourite” rival. For years, we’ve all operated under the assumption that Booking.com owns Europe. And on…
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Why everyone is wrong about the future of search
The impact is already visible in healthcare, legal services, finance, software and education. The old funnel, a linear user-driven journey where discovery happened via search engines, followed by comparison across multiple sites and finally a visit to a brand to make a decision, has vanished.Now a person types a question into an AI chatbot, such…