Ads in Google AI Mode ⚡
The moment has arrived: Google has started showing sponsored ads within its conversational AI Mode, marking a major step in the monetization of its generative AI search experience.
This confirms a formal shift and creates a major distinction between Google’s ad-ready AI Mode and other competitors like ChatGPT, which lacks Google’s advertising infrastructure.
It will be fascinating to watch how the placement evolves: will we see integration into the middle of the AI answer next?
Credits to Greg Sterling and Brodie Clark.