Jour : 16 juillet 2025
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World’s most innovative travel brands and concepts revealed
Based on three years of research and reporting, Globetrender has launched its « Innovators 100 » report, showcasing game-changing concepts in travel from across the globe.Globetrender’s « Innovators 100 » report is a dynamic compilation of groundbreaking ideas and trailblazing brands that are transforming the global travel landscape. This non-hierarchical collection is designed to inspire and ignite innovation within…
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Now, imagine booking your next hotel stay without leaving your favorite social media app. | Shiji Horizon Distribution
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Now, imagine booking your next hotel stay without leaving your favorite social media app. | Shiji Horizon Distribution
Now, imagine booking your next hotel stay without leaving your favorite social media app. In 2025, that is exactly what travelers are doing. Social media is no longer just for discovery and inspiration. It’s becoming a seamless, powerful booking channel that’s transforming hospitality worldwide. Here’s why your hotel can’t miss this game-changing trend: ⭐ Direct…
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How to run a hotel with fewer staff – without compromising experiences
Rising costs, a shrinking labor pool and soaring guest expectations have created the perfect storm for hoteliers. It’s a squeeze that shows no signs of letting up, and it means that hotels are often required to run with leaner teams – while still delivering standout service. But fewer staff doesn’t have to mean a worse…
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GenAI is rewriting the travel marketing playbook
From search disruption to personalized targeting—how travel marketers can adapt and thrive in the age of AI-powered discovery Jul 16, 2025 GenAI is transforming how travelers plan and book trips. With 80% of users already relying on AI tools like Google Overviews, Expedia’s Romie, and Kayak’s ChatGPT plugin, traditional travel search and marketing strategies are…
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Me, my brand and AI: Accenture Consumer Pulse Research 2025
AI agents are gaining autonomy—capable of making decisions and purchases on behalf of consumers. The emergence of browser-based AI agents, such as Mariner and Operator, is already putting agentic assistants at consumers’ fingertips. This shift will transform how brands engage, as they now need to appeal to both human and AI “shoppers.” Brands may lose…
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Revolutionizing Hospitality: The Synergy Between AI and Humans for Unmatched Hotel Experiences
The hospitality industry has always been about people, connecting with guests, anticipating their needs, and delivering memorable experiences. But what happens when the hospitality sector embraces a new kind of partnership: one where Artificial Intelligence (AI) and humans collaborate to amplify these experiences? What if AI could empower hoteliers, streamline operations, and enhance guest interactions…
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China is teaching Western brands the secret to travel content: show your audience, don’t tell them. | Jeremy Jauncey
China is teaching Western brands the secret to travel content: show your audience, don’t tell them. In China, they’re booking trips directly from the videos they watch. When people are planning their next venture, they don’t open a search engine. They open Little Red Book, Xiaohongshu. If you haven’t heard of it, it’s a social…
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I’ve just left Google’s offices with a realization that changes everything for travel brands. | Jeremy Jauncey
I’ve just left Google’s offices with a realization that changes everything for travel brands. Google is now indexing content from Instagram Professional accounts, so posts can show up directly in Google searches. It’s the moment social media and search have finally merged. It’s a big step toward a more open, integrated content ecosystem. It could…
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AI is Planning Your Guests’ Trips, Is Your Hotel on Their Radar?
AI isn’t just the future of travel, it’s already here, quietly shaping millions of travel plans each day. From chat-based trip planners like ChatGPT and Google Bard to AI-powered recommendations on online travel agents (OTAs) and search engines, today’s guest journey is very different from even two years ago. And here’s the question hoteliers must…
