Jour : 20 juin 2025
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Top regional hubs to watch in 2025
Analyses of city competitiveness and importance often focus on global leaders like New York, London, and Tokyo, as these cities are among the largest in the world and drive the global economy. But another group of cities is quietly emerging as important centres in their own right, setting the pace for progress within their respective…
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Google’s AI Shift: Travel Marketing Disruption Is Coming Fast
Google has been a critical part of the tourism marketing funnel for decades. Now, as the search giant reinvents itself for the AI era, the downstream impact on the entire travel industry could be dramatic. Skift Research’s latest research report – AI, Google, and the Shift from Keywords to Context in Travel – tracks how…
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Disrupted or displaced? How AI is shaking up jobs
Join FT Edit Only $49 a year Get 2 months free with an annual subscription at was $59.88 now $49. Access to eight surprising articles a day, hand-picked by FT editors. For seamless reading, access content via the FT Edit page on FT.com and receive the FT Edit newsletter.
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Travel Tech Essentialist #177: Tension
The AI era has compressed the entire business lifecycle. Going from 0 to 1 is faster than ever, which is why we’re in the ideas age, where spotting the right problems matters most. One to 100 happens at record speed, but past that point, scale is no longer a guarantee of protection, and industry incumbents…
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Meatballs
The future of loyalty is in the group chat not in the comment. Meatballs! That’s what Sarah Snook, the actress playing Shiv Roy in Succession, commented under an Instagram post. What could look like a private joke, a safe word, or Drake trying to diss Kendrick Lamar, actually has a simpler explanation: by commenting a…
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Monetizing Meals: Advertising Ecosystems at Instacart, Uber Eats, and DoorDash
Today Instacart and Pinterest announced a new partnership aimed at enabling high-intent advertising and creating a closed-loop measurement where Pinterest ads can be tied to actual product sales across the Instacart Marketplace. Pinterest users browsing dinner recipes will be able to see sponsored ingredient lists and tap to fill the cart and get it delivered.I…
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Fish Food: Episode 648 – Gigantomania and why big projects go wrong
Why big stuff goes wrong, technology and more free time, cognitive debt, the state of strategy, and think-prompt-think This week’s provocation: Think slow, act fast This weeks news about the further delays and overspend costs associated with the UK’s HS2 high-speed rail project had a distinct air of inevitability about it. Government infrastructure initiatives and…
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The Demise of Single-State Brands Part 4
For Brands To Become More Valuable They Need To Become More UsefulIn 2016, strange things started happening at the Bermuda Aquarium. Every morning, staff would come in to find exhibit lids mysteriously opened, empty shells, and the leftovers of other « guests » scattered over the floor— the remains of what could only be called aquatic mischief.…
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I run an SEO company. | Shiyam Sunder
I run an SEO company. And we just changed how we measure success for our clients. We stopped celebrating ranking improvements. Started tracking something else entirely. Traditional SEO is becoming table stakes. The real game is happening somewhere else. Last week, We audited where our clients’ target customers are actually getting their answers. The results…
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CEO to a new VP of Marketing: We expect you to generate marketing-sourced revenue and leads. | Andrei Zinkevich
CEO to a new VP of Marketing: We expect you to generate marketing-sourced revenue and leads. Product: $150k+ deal size, 12-16 month sales cycle. 6 months later: « You’re laid off. We don’t see enough marketing-sourced leads and revenue ». Earlier this year I chatted with several VPs marketing who were hired to build marketing from scratch…