Jour : 19 mai 2025
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H-ON Le Mag April : How to Maximize the ROI of Your Advertising Campaigns in 2025
In 2025, moderate revenue growth is expected to continue, with Google maintaining its dominant position and distribution costs rising. To navigate these challenges and optimize both revenue and cost-efficiency, here are professional insights from the hospitality and travel tech industry : 1. Prioritize Direct Distribution In 2024, the average cost of direct distribution was 3.5% in…