Jour : 4 avril 2025
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Breaking Barriers: Black and Latino Hotel Ownership
Introduction “I didn’t know you could own a hotel” is a common response to the idea of hotel ownership. For many, it seems like an unattainable goal, reserved for the lucky or well-connected. Yet, for those willing to navigate the industry or carve their own path, hotel ownership is not only possible but can also…
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MIPIM 2025, hospitality has the wind in its sails – Session 6: shifting sands
Standardization meets scalability: Hotel 101’s disruptive model Hannah Yulo Luccini, CEO of Hotel 101, unveiled a highly standardized hospitality concept designed for global scalability: “We only develop and build one type of room globally,” she explained. “Complete standardization allows maximum operational efficiency.” With 500-room developments and a unique ownership model—units sold to individuals then leased…
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The Ritual Advantage | A Strategic Playbook for Designing Meaningful Luxury Experiences That Customers Remember and Repeat
In a world where luxury is often defined by access and aesthetics, The Ritual Advantage reframes the conversation, placing emotion, memory, and meaning at the heart of brand loyalty.This Strategic Playbook presents a powerful methodology to help brand leaders, marketers, creative directors, and experience designers move beyond service and spectacle, into the world of ritual.Crafted…
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Food for thought: Google Search is 373x bigger than ChatGPT search!
There have been a lot headlines that traditional search is dead due to the rise of AI Search via the generative AI platforms ChatGPT, Claude, Perplexity, etc. Some experts herald the end of Google’s monopoly on search and claim that traditional search marketing is becoming obsolete. So, has Google lost market share to ChatGPT and…
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Everything hoteliers need to know about demand forecasting
In a landscape as ultra-competitive as the hotel industry – one in which dynamic pricing rules and customers vote with their feet, often basing their decisions on price and perceived value for money – revenue managers’ decision-making must factor in demand. This almost goes without saying; and in the here and now, it’s relatively straightforward…
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Designing Desire: The Boutique Hotel Advantage in 2025
There’s something happening in hospitality right now. You can feel it. Hotels—especially the boutique, design-forward kind—aren’t just offering a place to stay anymore. They’re becoming cultural spaces, media brands, and creative studios. The lines between storytelling, experience, and commerce are blurring in a way that feels… exciting. And if you’ve skimmed Adobe’s Creative Trends Report…
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Designing Desire: The Boutique Hotel Advantage in 2025
There’s something happening in hospitality right now. You can feel it.Hotels—especially the boutique, design-forward kind—aren’t just offering a place to stay anymore. They’re becoming cultural spaces, media brands, and creative studios. The lines between storytelling, experience, and commerce are blurring in a way that feels… exciting.And if you’ve skimmed Adobe’s Creative Trends Report for 2025,…
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